1. Affinity Category matches regex “Technophiles|Music Lovers|TV Lovers|News Junkies & Avid Readers|Gamers|Shutterbugs”

2. Technophiles will have noticed the influx of tools designed to protect the Anonymity of the Internet user.

3. While there’s a fairly even distribution among the top-10 interest categories, Technophiles, Movie Lovers, and TV Lovers are the most popular.